To understand how popular Korean pop music (aka K-POP) is in Indonesia, you just need to know that the original Baby Shark song was released in Korea in 2015 but it really took off in Indonesia in 2017.
Click on the image of Ibu Hiu to see the video, but hati-hati: you may not be able to get it out of your head.
Select a headline to read more about this silly song.
How this ‘Baby Shark video went insanely viral in Indonesia.
(Elaine Ramirez, September 2017, FORBES)
Baby Shark’ phenomenon sends SmartStudy soaring
(Bryan Harris, August 2018, FINANCIAL TIMES)
Why the diabolical earworm ‘Baby Shark’ is so popular.
(Robby Berman, August 2018, BIG THINK)
Alasan Hiu jadi karakter utama lagu fenomenal Pinkfong “Baby Shark”.
(Ruth Vania C, September 2018, TRIBUN LIFESTYLE)